We're hiring!
Company Overview
MROsupply is an ecommerce platform boasting 1.8 million products specializing in factory parts—an industry often perceived as mundane. We redefine the perception of factory parts as an engaging and innovative industry. Specializing in motion control, rubber products, motors, conveyor belting, speed reducers, and bearings, we stand out for our commitment to creative and entertaining content, challenging stereotypes in a traditionally conservative sector.
Who We Are Looking For:
Our ecommerce platform requires a Technical Marketing Manager capable of navigating the complexities of AdWords at this scale. We seek someone with a strong analytical mindset over pure creativity, capable of diving deep into data and effectively guiding analytical efforts. This role demands technical proficiency, evident in understanding analytics, generating insightful reports, and prior experience in Google Advertising for ecommerce. Proficiency in managing remote teams and outsourcing is crucial. The ideal candidate combines technical prowess with leadership skills to optimize advertising strategies and yield impactful outcomes.
The Interview Process
At MROSupply, we value transparency. That means we believe you should know what you’re in for when you apply. The process looks like this:
Please apply via the form attached at the bottom of this page.
- If you are a good fit, we will respond with a calendar link to set up our first interview. We will do our best to respond to all applications.
- There will be between 2-4 interviews, with durations as follows.
Requirements
- Strong proficiency in analytics with a proven track record of creating insightful reports.
- Extensive experience in Google Advertising within an eCommerce environment.
- Product website or eCommerce website experience.
- Thorough understanding and practical application of Google products like Tag Manager, BigQuery, or related tools.
- Familiarity with UI/UX concepts relevant to eCommerce platforms.
- Previous experience in managing remote teams and outsourcing.
- Strong technical background and knowledge of marketing tools.
Key Responsibilities:
- Drive Growth
- Propel growth in paid advertising performance.
- Foster innovative marketing campaigns that resonate with our audience.
- Optimize Organic Performance
- Implement strategic initiatives to drive growth in organic performance.
- Digital Marketing Strategies:
- Utilize market insights to refine and optimize digital marketing strategies.
- Collaborate cross-functionally to align marketing efforts with overarching business objectives.
Position Objectives:
- Achieve yearly revenue growth targets with a $14MM increase YoY.
- Increase Revenue generated by Organic results by $5.36MM YoY at 10 ROAS.
- Increase Revenue generated by CPC advertising by $8.05MM YoY at 10 ROAS.
- Elevate Conversion Rate from 1.45% to 2% with a traffic increase from 8,000 to 10,000 sessions.
- Boost repeat purchases through direct traffic from 11% to 16%, aiming for an $864k increase YoY.
Qualifications:
- Bachelor's degree in marketing, Business, or a related field.
- Years of experience in a similar role with a proven track record of driving eCommerce growth.
- Exceptional analytical and strategic thinking skills.
- Demonstrated experience in managing and optimizing Google AdWords accounts.
- Proficiency in Google products such as Tag Manager, BigQuery, etc.
- Strong understanding of UI/UX concepts for eCommerce platforms.